Lisa Frances

With more than 30 years of sales experience, I am passionate about helping people achieve exceptional property outcomes through honest advice, personalised service, and innovative sales strategies. My commitment is simple: deliver a six star experience and achieve the best possible result for every client.

My approach is different to the traditional sales process. Before recommending a full marketing campaign, I first explore whether a property can be successfully sold off market. This often saves sellers thousands of dollars in advertising costs while avoiding the disruption of repeated home opens. By introducing qualified buyers whose budgets and requirements have already been carefully assessed, I can often create a more private, efficient, and stress free sales experience.

I believe every property deserves its own strategy because no two homes, sellers, or buyers are ever the same. Taking the time to understand my clients' goals allows me to tailor a marketing and negotiation approach that maximises value while making the selling process as smooth as possible.

Over the years, my ability to communicate with people from all walks of life, combined with honesty, integrity, and strong negotiation skills, has resulted in a business built largely on repeat clients and referrals. Sellers value my dedication, while buyers appreciate my open communication, genuine enthusiasm, and commitment to helping them find the right property.

One of the things I enjoy most about real estate is seeing the potential in every home. Whether it's a beautifully presented family residence or a property ready for renovation, I genuinely embrace the opportunity to showcase its strengths and connect it with the right buyer. I love helping buyers see not only what a property is today, but what it can become.

Interestingly, my career has always centred around bringing people together. Before entering real estate, I owned and operated a successful relationship introduction business, helping people find lifelong partners. That experience taught me the importance of listening, understanding people's needs, and creating meaningful connections. Those same skills continue to underpin my approach to real estate today, where matching the right buyer with the right property is just as rewarding.

With the support of ProProperty Group's modern marketing, technology, and industry expertise, I provide a personalised, confidential, and results driven service that puts my clients first. Whether you're considering selling now or simply exploring your options, I welcome the opportunity to discuss your property goals with you, obligation free.